The Swiss localization of NetSuite convinced ICON Outdoor to strategically advance digitalization and automation together with Boss Info as their partner. Stability and reliability – combined with Boss Info’s industry-specific solutions – were decisive factors in establishing the collaboration.
As a result, ICON Outdoor now operates significantly more efficiently and professionally across all departments.
from Lukasz Jankowski
Optimized ERP System at ICON Outdoor: How Boss Info Convinced with NetSuite
In this video, Managing Director and Founder Werner Schunk shares first-hand insights into the beginnings of the collaboration with Boss Info, the results achieved, and why ICON Outdoor credits NetSuite with successfully navigating the COVID-19 period.
During the COVID-19 pandemic, ICON Outdoor AG – a Swiss B2B trading company for outdoor and sports products – had to realign its business. Demand skyrocketed, and the old system could no longer keep up. Under these new circumstances, the goal was to establish efficient warehouse management, fast and accurate order processes, and streamlined order fulfillment. Additionally, accounts receivable and payable needed to be simplified and further automated. The overarching objective was to increase profitability and speed based on reliable data. By integrating with both large and small partners, ICON Outdoor aimed to strengthen customer relationships and automate order processing as much as possible. This would enable the company to handle significantly more sales with a stable workforce.
From our very first conversation, we could sense Boss Info’s expertise. The project team responded to every topic and question with immediate, well-informed answers.
We particularly value Boss Info’s fast and reliable support. Our collaboration offers a fair and balanced cost-benefit ratio.
During the system analysis, it quickly became evident that the previous setup had several weaknesses, particularly in meeting Switzerland’s country-specific requirements. Boss Info addressed these issues during the transition phase and expanded NetSuite with key functionalities:
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ICON Outdoor AG views its collaboration with Boss Info as a long-term partnership. Additional projects and improvements are planned for the future, particularly in the areas of system integration and increased warehouse efficiency – such as barcode scanning.
For 30 years, ICON Outdoor AG has been providing market and customer development as well as support in the outdoor and sports sector. The company acts as an interface between brands and retailers, supplying specialist stores, key accounts in brick-and-mortar retail, omni-channel customers, and online retailers.
Personal customer relationships and dedicated service are particularly important. At ICON Outdoor AG, humanity and tolerance are highly valued – not only towards employees and retailers but also suppliers.
